Category Archives: Writing

Article Marketing – How and Why Writing Articles to Promote Your Website Works

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Have you considered article marketing to get more traffic to your website? Do you know what article marketing is? If you don’t have the money to promote your website with advertising you can still get people there for free. It just takes a little work and time.

What is article marketing?

it is the process where you write articles related to the market you are targeting, and then place them in a directory or website and link them to the website that you want visitors to come to.

Why does article marketing work?

In order to get real results from article marketing you must write a lot of them. Writing just one and then sitting back waiting for the traffic and the money to roll in will be disappointing to say the least. It’s just math at its simplest. Let’s say your articles average one visitor a day each. If you had a hundred articles written and linked to your website you could possibly have a hundred visitors a day. If you want more visitors, you will have to write more. The faster you write these articles the quicker you’ll have traffic and ultimately have more customers.

Do you need more proof that it works?

Just do a web search for people who want content written to promote their websites. People will pay you real money to write articles for them. Why? Because they may not have the time to write them. They might need to have a lot of content written at once so they can have a big push of traffic to their website. Once an article is written and published to one of the directories, steady traffic to your website can last a long time. Website marketers know this and they get others to write their articles for them. It can be a cost-effective way that gives them time to do other things.

How do you get started?

Start by writing your articles. The more articles you write the better your writing becomes. Look for article directories that will host your articles for free. Website owners and developers go there for content to put on their websites. In exchange for their use of your article they will allow you a link back to your website. You might find that you enjoy writing articles so much that you are able to contract your article writing services to others. Website publishers usually contract for a few articles at a time written around several keywords and pay for them so they can be published as their own works. You can find these assignments at many freelance websites around the internet.

SEO Article Writing 101

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SEO writing is very different from content writing, article writing, story writing and news writing. When I first realized my innate talent for writing stuff and putting thoughts into words, I was still reading Mills and Boons, and it was during this time that my romance storybooks were confiscated by my classroom teacher because I was reading in class.

Writing is a very personal thing, I discovered. Some people have the talent for writing creative stuff. Some people have the talent for writing ads. Some write excellent factual stuff. Well, I fall into the factual stuff category. The boring-writing-technical-mumbo-jumbo writing stuff. How I fit into this category, I don’t know.

Well, SEO article writing is very much like that. First, you decide what topic or keyword that you want. For instance, you’re selling decorative lamps, right? in the SEO article writing process, list down ‘decorative’ and ‘lamps’. Then think about other words that relates to ‘decorative’ and ‘lamps’…words that people use all the time to describe them. This is a very important part of SEO article writing because these are common words that your potential site visitors will use to find you.

How about ‘light’, ‘bright’, ‘pretty’, ‘lighting’?

Ok, now your SEO article writing keywords are:- decorative, lamps, light, bright, pretty and lighting, right? So, on to the SEO article writing process. First you write everything that you need to write down first. Beef up the article. As a general rule of thumb, SEO articles should be no less than 300 words and no more than 500 words. Any more than that, you’re wasting your time writing a novel for your SEO article. Read through the SEO article now and replace words and reword sentences to fit in those keywords. Yes, you’ll have to restructure some the SEO keywords here and there, but do it anyway.

Make sure the sentences make sense, ok? Because although the search engines won’t know bad grammar from good grammar, your site visitors will. And most of them, site visitors who visit your website based on those SEO keywords DO mind the bad grammar. And once you turn them away, it’s almost impossible to bring them back!

The final step to SEO article writing is…..proofread your SEO article and make sure they flow. The problem with SEO writing is that your thoughts might come in buckets… a splash here and a splash there. So, during the SEO article proofreading process, you’ll have to make sure one paragraph flows on to the next.

Good luck!